RISMedia's Real Estate Magazine

JAN 2015

Real Estate magazine is the industry's leading source for real estate news and information since 1980. Published monthly by RISMedia, Real Estate magazine offers timely and relevant real estate news to the industry's top brokers and agents.

Issue link: http://remag.rismedia.com/i/438827

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T he fresh, positive attitude we start the new year with is some- thing I wish we could bottle and open again a couple of months down the road. But a more realistic way of recreating the motivation we bring to the start of the year is to commit to trying something new throughout the year. After all, why relegate the "new start" to January 1? In our Power Broker Webinar held last month, "Finish the Year Strong, Start the New Year Even Stronger," (watch for RISMedia's Webinar Series to take place monthly this year), Jeff Sposito, president and founder of J. Rockcliff REALTORS® made great sense when he said, "About six years ago, I realized that we needed to change our focus—we decided to start creating 15-month business plans. Most typical agents do their business plans between Christmas and New Year's and then they wouldn't really kick in until spring. We decided to have them start doing business planning in October. We had to change the mindset of the agent." One way to consistently insert new ideas and strategies into your business throughout the year is by keeping your mind open to the ideas of your team—especially the younger generation. Find out more about the infuence of the younger genera- tion in real estate in this month's cover story (page 54), which takes an inside look at the family factor in many of today's top brokerage frms. You'll also fnd a rich collection of business-generating ideas throughout this issue—ideas you can put into action today, or plan to implement down the road when you need to infuse some "newness" back into the year. For example, on page 42, fnd out how RPR mobile is enabling REALTORS® to connect with clients and close deals in real-time. Or, on page 46, take a look at our interview with top producer and social media phenom, Bill Gassett. Find out how Bill is using social media to a whole new advantage and try out some of his strategies for yourself. Let your new year's resolution be to keep the "new" alive all year. Stay open-minded and fexible throughout 2015 and you'll fnd yourselves reaping the benefts come fourth quarter. John E. Featherston CEO & Publisher New Year, All Year When Family and Real Estate Collide Setting the stage for success family real estate frm Trending: Tips for Successfully Mastering

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