RISMedia's Real Estate Magazine

FEB 2018

Real Estate magazine is the industry's leading source for real estate news and information since 1980. Published monthly by RISMedia, Real Estate magazine offers timely and relevant real estate news to the industry's top brokers and agents.

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54 February 2018 RISMedia's REAL ESTATE {Strategies} Revolutionizing the Transaction Workflow Process BACKAGENT LIGHTENS THE WORKLOAD FOR BROKERAGES LARGE AND SMALL by Paige Tepping W hen it comes to running a successful brokerage, the sky's the limit in terms of defining what one's path to success looks like. For JP Piccinini—founder/ broker of JP and Associates REALTORS® in Dallas, Texas—the key to success is all about laying a solid foundation that can withstand continued growth by incorporating the right tools, technologies and systems into the mix. And thanks to BackAgent's Brokerage Management plat- form, Piccinini has been able to streamline the firm's op- erations while simultaneously growing both its agent and office count. "Back in October 2011 when I opened JP and Asso- ciates REALTORS®, we had three agents and were do- ing 10 deals a month. Today, we've grown to the point where we have 1,100 agents who are responsible for 800 deals a month," says Piccinini, who notes that he originally looked into BackAgent's transaction manage- ment system thanks in large part to recommendations from agents joining the firm. "We were at a point in our growth where we needed a transaction management system, and BackAgent has grown with us over the years so that we can still take care of business no matter how big we are." Going well beyond traditional static transaction man- agement, BackAgent provides real estate professionals an easy-to-follow compliance system that guides them through the transaction step-by-step. In fact, the pre- dictive workflows let agents and clients know precisely what documents or actions are needed as they progress throughout a transaction, all the way from the early stag- es of the contract straight through to the closing. "We couldn't run our business without BackAgent," adds Piccinini, who goes on to explain that the ben- efits associated with incorporating the platform into the firm's daily routine extend far beyond simple transaction management. "It's all in there, from the communication aspect, to the calendar, training schedule, resources and report- ing," says Piccinini. With each and every one of the firm's agents set up in the full BackAgent platform, Piccinini wholeheartedly believes that it's not only a boon when it comes to help- ing transaction workflow and compliance, but it's also a great tool that helps him run his entire brokerage. "I don't think you can run a brokerage that you want to grow without a software platform like BackAgent," con- cludes Piccinini. For more information, please visit www.backagent.com. Keeping Up in a Gangbuster Market SEATTLE BROKER ENLISTS CLAREITY DASHBOARD TO HELP AGENTS COMPETE by Maria Patterson I f there was ever a place where real estate agents needed to be at the top of their game, it's the super competitive Seattle market. "Our employment growth is off the charts, which is great for the economy, but our housing construction

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