RISMedia's Real Estate Magazine

JAN 2016

Real Estate magazine is the industry's leading source for real estate news and information since 1980. Published monthly by RISMedia, Real Estate magazine offers timely and relevant real estate news to the industry's top brokers and agents.

Issue link: http://remag.rismedia.com/i/617997

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Page 36 of 110

32 January 2016 RISMedia's REAL ESTATE C reating, implementing and leveraging a competitive edge for your company is a necessity today with competition pulling at every edge of your business. Charles Williams, founder & CEO of Buyside, recognized this prominent market need for a tangible differentiation for agents and brokers to build and grow their business- es. That led to the creation of Buyside, a powerful agent- to-agent network and marketing system now in use by some of the industry's most respected brokerage frms. And thanks to Buyside—and Williams' innovative think- ing—agents now have a network where they can connect with other agents, both in-house and outside of their bro- kerage, who have buyers ready, willing and very able to purchase today. But it doesn't end there. Buyside's platform also en- ables agents to generate more seller leads, close more contracts and match buyers to listings by exploiting the currently under-appreciated real estate data asset of Leveraging Buyer Data to Improve the Top and Bottom Lines Buyside connects the dots to create new opportunities for brokers and agents by Keith Loria

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