RISMedia's Real Estate Magazine

DEC 2014

Real Estate magazine is the industry's leading source for real estate news and information since 1980. Published monthly by RISMedia, Real Estate magazine offers timely and relevant real estate news to the industry's top brokers and agents.

Issue link: http://remag.rismedia.com/i/420030

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2 014 has been a good year for the real estate industry, but certainly not one without challenge. While the overall pace of the recovery was slow, this year was marked by many positive events, such as the fnal QM/QRM defnition, signifcant numbers of homeowners seeing a return to positive equity, and a decreasing unemployment rate. Understandably, there's a lot of talk about the headwinds that stand to stymie market growth in 2015, and we'll certainly all pay close attention to new legislation, the state of our economy, market dynamics and more. But regardless of outside infuences, we all stand to grow our respective businesses provided we stay focused on what's most important: our clients and customers. The focus of our 19 th Annual Power Broker Forum, held dur- ing the REALTORS® Conference & Expo in New Orleans last month, was all about the importance of a consumer focus. Brokers who successfully put consumers frst will tell you that it all begins with corporate culture. "Our core value is living life as a contribution, providing ultimate client service," said John L. Scott Chairman & CEO Lennox Scott during the Forum. (Find the full recap of the 2014 Power Broker Forum at rismedia.com.) Our fnal cover story of 2014 asks brokers and brand leaders to provide their "crystal ball" look at what's next for the year ahead (page 82). While many trends and issues stand to impact real estate in 2015, staying true to the fundamentals of what breeds success in this business will see you through all changes, positive and negative. As CENTURY 21 President & CEO Rick Davidson says, "Back to basics is a critical strategy. Working your sphere of infu- ence, leveraging technology in the marketplace, prospect- ing, serving your customer in the best possible manner, and leveraging every resource you have available. In order to get listings, you have to focus on the basics." As you refect on the year that's closing and gear up for the year ahead, let the primary focus of serving your customer better be central to your company culture and every deci- sion you make. From our RISMedia family to yours, best wishes for a joy- ous holiday season and much gratitude for your continued support! John E. Featherston CEO & Publisher Focused on What Matters Most What's Ne for Full Disclosure: How Pre-listing Home Inspections Even the Score for Sellers – Page 46 Industry Leaders Awarded at RISMedia's 19 th Annual

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