RISMedia's Real Estate Magazine

JUN 2019

Real Estate magazine is the industry's leading source for real estate news and information since 1980. Published monthly by RISMedia, Real Estate magazine offers timely and relevant real estate news to the industry's top brokers and agents.

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Use of the suite eliminates unnecessary and redun- dant data entry and enables all parties to work on the same transaction from the office, home or on-the-go. This sort of streamlining does more than merely simplify the real estate process; it also increases sales. "The less time that agents and brokerages spend en - tering transaction data, the more time they have to help their clients buy and sell homes," says Lisa Mihelcich, chief customer officer at Lone Wolf Technologies. "Our solutions are grounded in the belief that time is best spent with customers, not spent trying to figure out which system has which piece of information," says Blaha. Additionally, Mihelcich points out that the better the client's transaction experience, the greater the likelihood of referrals and repeat business. In short, you and your team look better for the ease you offer your clients. Plus, the more cutting-edge technology a brokerage can pro - vide, the easier it is to recruit and retain top-performing agents—and with more top-performing agents on your team, the higher your potential for sales. The Brokerage Suite does more than improve produc - tivity and sales; it also helps to minimize risk of oversight and non-compliance. "Risk management is key for brokers," says Waldrep. "With the suite, brokers can set the parameters of the transaction, which include the designated workflow, ap - proval of transactions and documents, as well as the retention of documents for their files." Every detail of this workflow is tracked in the program, which can be extremely helpful down the line, even after a transaction has been completed. "For example," says Waldrep, "let's say an agent shared an inspection report with their client. The trans - action history in the zipLogix™ Brokerage Suite tracks exactly when the client looked at that document. So, six months from now, when the client calls to say that they didn't know there was mold in the kitchen, the agent can point to the events in the history and show them exactly what occurred and when." This kind of complete, company-wide visibility is invalu - able. With the Brokerage Suite, brokers can see new listings, closed transactions, expired transactions, and more, all in a single location. "It allows them to see how each agent and office, as well as the company as a whole, is producing," says Wal - drep. This not only helps minimize the risk of oversight, as Waldrep points out, but also comes in handy when mentoring new agents. "The feedback on the zipLogix™ Brokerage Suite has been extraordinary since the product launched," says Mi - helcich. "One of our favorite reviews came from a broker- age that prides itself on being environmentally-friendly. This brokerage, which has nearly 100 agents across multiple offices, appreciates how intuitive the solution is, and how it helps them reduce their environmental foot - print by going completely paperless." At the end of the day, there are countless other real estate companies that potential clients could choose to work with, and it's up to you as a broker to be sure you stand out with superior service and support. "It's essential for brokers to take control of the trans - action process—especially in this day and age—and ensure that homebuyers and sellers get the seamless and reliable transaction experience that only real estate brokerages can provide," says Blaha. "Outside of Lone Wolf's TransactionDesk, no other solution can offer this many agent- and broker-centric transaction tools and in - tegrations in a single platform." RE For more information, please visit https://ziplogix.com. Create for the Human

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