RISMedia's Real Estate Magazine

DEC 2018

Real Estate magazine is the industry's leading source for real estate news and information since 1980. Published monthly by RISMedia, Real Estate magazine offers timely and relevant real estate news to the industry's top brokers and agents.

Issue link: http://remag.rismedia.com/i/1057163

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RISMedia's REAL ESTATE December 2018 39 MYRON LO serves as chief strategy officer for Refer- ralExchange, overseeing all aspects of business devel- opment and strategy for the company. In the past year, ReferralExchange has ex- panded its footprint into marketing analytics by pro- viding market intelligence to title offices across the U.S. Under Lo's guidance, this revenue stream has become a primary driver for the com- pany. "With 100,000 real estate agents already in our network, we are building on this momentum to continue to provide the best possible real estate experiences for our agents," says Lo. As CEO of California Region- al Multiple Listing Service, Inc. (CRMLS), ART CARTER leads local, state and na - tional initiatives and repre- sents CRMLS in industry groups COVE and the MLS RoundTable, and as chair of the Real Estate Standards Organization. Carter's team integrated the North San Diego County and Pacific Southwest Associations of REALTORS® into the CRMLS in September. "MLS lead - ers must continuously work to keep pace with change and to innovate," he says. CHARLES WILLIAMS is the founder and CEO of Buy- side, a data analytics and marketing firm that helps brokers tap into data. Buy - side looks at a multitude of sources and aggregates data when prospective buy - ers view homes and engage in other online actions re - lated to real estate. More than 50 of the top broker - age firms representing over 100,000 agents across the U.S. currently use Buyside. "Our entire team stepped up to deliver the strongest year Buyside ever had," re - ports Williams. ALAN FENN is the founder and CEO of MLS Offers, launched last year as a standalone offer-submis - sion and negotiation plat- form. This year, the com- pany developed the MLS Offers API to help brokers and agents access and uti - lize analytics. The company has also received two pat - ents on its offer technol- ogy. "The offer negotiation stage of the transaction is arguably the most inte- gral, but it has seen the least amount of innova - tion," says Fenn. TURAN TEKIN —Bridge Inter- active co-founder and direc- tor of MLS & Industry Devel- opment for Zillow—has led the growth of the firm, a real estate software company, until its acquisition by Zillow Group in August 2016. Tekin has been the key driver be - hind the fast-paced growth of the company in 2018, delivering Bridge technology tools to more than 535,000 agents in the U.S. and Canada. Bridge Interactive crossed several significant milestones this year, includ - ing the creation of more than 16,000 listings using Bridge Listing input. MICHAEL MAHON relocated to California two years ago to assume the role of president of First Team Real Estate, the No. 1 closed volume, independent real estate bro - kerage in Southern Califor- nia. Mahon created the First Team Real Estate Legacy Network, dedicated to sales associates who have been li- censed in California for more than 15 years. The Legacy Network allows agents to capitalize on the investments they have made over the years in the community and clients. "There is no better investment than investing in the relationships of your people," says Mahon. Based on his own frustra - tions when moving, DAVID GREENBERG created Up- dater, a relocation technol- ogy company that has helped 3 million-plus people so far this year. Updater recently enabled new and expanded software integrations to im - prove its ability to work with brokerages. "To drive your business forward, you have to continually test and experi - ment—we continue to build new features and new expe - riences for our users to dis- cover the optimal next-gen- eration moving experience," says Greenberg. "I thank the real estate industry for em- bracing our mission." JACK MARKHAM joined Z57 and Zurple in April 2017 as vice president and site director. Under Markham's leadership, Z57 and Zurple —both owned by Constel - lation Software—have im- proved customer engage- ment, increased brand rating and changed customer per- ceptions, which has helped both companies increase their value offering to agents and retain agents as clients for longer periods. "Custom - er success and morale and employee success and mo- rale should be the foundation of every business and some- thing every owner should fo- cus on daily," says Markham. 2019 NEWSMAKERS

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