RISMedia's Real Estate Magazine

DEC 2018

Real Estate magazine is the industry's leading source for real estate news and information since 1980. Published monthly by RISMedia, Real Estate magazine offers timely and relevant real estate news to the industry's top brokers and agents.

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RISMedia's REAL ESTATE December 2018 121 RE/MAX Gold Leadership Team of RE/MAX Gold, and that's worked out well for us. We became the No. 1 RE/MAX in number of agents in California by a significant margin, and California's No. 1 RE/MAX in sales by a huge margin. In 2017, we had 13,267 transactions and were the No. 1 company in the state of California in transactions, per RISMedia's 2018 Power Broker Report. When I met Keith Myers 18 years ago, it occurred to me that it could benefit us if we worked to - gether. One of the things that really impressed me about him was his leadership. He always had innova - tive ideas, so we looked for all the areas where we could provide syn - ergies and better support and ser- vice to the agent population, and we took the step of partnering in July of this year. Keith Myers: I own RE/MAX Olson in Southern California, with six of - fices and 208 agents. My previ- ous partner Todd Olson started my company in 1987 and I became a partner in '96. I converted to RE/MAX in 2000, which is when I met James at a regional event in San Francisco. My former partner retired in 2015 and I bought him out, so James and I have been talking over the past few years about forming a relationship. I wanted to replicate RE/MAX Gold's expansion and work together to grow the total footprint. We have an alliance but run the bro - kerages separately. MP: What most aracted you to aligning with RE/MAX Gold? KM: Growth has always been in James' DNA. The Gold Nation up there probably got hit harder than anybody during the Great Reces - sion, and it bounced off the bottom and blew past everyone to achieve the largest productive agent count, and better productivity by every measure of success. James has al - ways wanted to grow this large ma- chine and scale it—not just for the sake of being large, but to attract like-minded individuals and do what they do best. That's what attracted me: a phenomenal system and a phenomenal management style. I decided it was much better to join forces than try to replicate that on my own. MP: So, what is your total office and agent count with the combined firms? JOB: We have a total of 67 offices, of which 39 are branch offices and 28 are satellite offices, in 21 coun - ties throughout California with a to- tal agent count of more than 1,450, which represents more than 20 per - cent of the agent count for RE/MAX in the state of California. MP: What has been your approach to growth over the years, and what are your current goals in terms of expansion? JOB: Our core values and company vision statement are written into ev - erything we've done over the years. We find the best, most productive, most ethical agents and put them in an environment where they can suc -

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