RISMedia's Real Estate Magazine

SEP 2018

Real Estate magazine is the industry's leading source for real estate news and information since 1980. Published monthly by RISMedia, Real Estate magazine offers timely and relevant real estate news to the industry's top brokers and agents.

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RISMedia's REAL ESTATE September 2018 37 AN ACTION-PACKED APPROACH All sorts of good things are happening at RE/MAX. Here are a few facts about this dynamic, global brand: • The flagship remax.com site drew over 90 million visits last year. According to Hitwise data, it is the No. 1 real estate franchisor website. That traffic contributed to over a million fee-free leads being delivered directly to agents. • RE/MAX has a global presence in over 100 coun- tries and territories. It includes more than 50,000 affiliates outside the U.S. Many of these affiliates are pioneers who are raising standards and revolu- tionizing the industry in their home countries. • The global.remax.com web- site features over 800,000 property listings from around the world. Potential buyers can view the listings in their own languages and currencies. • The RE/MAX Collection luxury brand provides agents with elegant marketing materials, business-building education, networking events and a dedicated listing website at theremaxcollection.com. • RE/MAX Commercial is a network of more than 3,300 practitioners in more than 650 commercial offices and divisions. In 2017, they closed 32,900- plus commercial sides for over $13.4 billion in volume. A major resource: remaxcommercial.com. • RE/MAX agents and brokers help millions of kids each year through their support of Children's Miracle Network Hospitals. The partnership has been changing lives for 26 years. • With 75, RE/MAX had more individuals in the 2018 NAHREP Top 250 Latino Agents rankings than any other brand. The same was true on the NAHREP Top 100 Latino Teams list, where 30 RE/MAX teams were honored. • RE/MAX University features more than 1,000 videos and offers 70- plus professional designations and certifications on its digital, on-demand platform. who remains Chairman of the Board while Contos over- sees day-to-day operations. "He's supported by a terrific senior management team, and he's the ideal person to lead the network forward." DIFFERENCE BETWEEN GOOD AND GREAT At its core, RE/MAX is a people company, Contos notes. Agents, brokers, buyers, sellers—they're all central to the brand's "Everybody Wins" foundation. The power of the network—filled with hard-charging agents focused on service and helping others achieve their goals—can't be replicated. Not by a startup. Not by a boutique firm. Not by a discounter. Not by any competitor. It's a network of people who want to do more—and want to be more. "After joining RE/MAX, I learned the difference between being good and being great," Thomas says. "Being great at real estate is not about selling; it's about being great at solving problems, building relationships and caring about the people you're working with. RE/MAX provides an environment for the top agents in my community to work together and do extraordinary things." Agents like Thomas—driven, committed and aiming high—are the network's most enduring strength, Crowe says. "We have the best agents, period. And when we're able to give them an extra edge, great things happen," Crowe says. "It's easy to get caught up in the noise and become distracted by the hype in our industry. The best course is to focus on providing real value, serve your customers, adapt to change and constantly improve on what you do. Those are RE/MAX core values. They make us who we are." Every day, RE/MAX agents around the globe are hus- tling to make things happen. And behind those entrepre- neurs—guiding homebuyers and sellers through a com- plicated process—is a brand devoted to their success. "Look, consumers drive disruption through their choic- es," Contos says. "And that sounds good to us, because RE/MAX is all about finding better ways to elevate the consumer experience. We've been doing it for decades. "The most exciting part? We're just getting started. The best is yet to come." RE For more information, please visit www.remax.com.

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