RISMedia's Real Estate Magazine

SEP 2018

Real Estate magazine is the industry's leading source for real estate news and information since 1980. Published monthly by RISMedia, Real Estate magazine offers timely and relevant real estate news to the industry's top brokers and agents.

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32 September 2018 RISMedia's REAL ESTATE T he world is changing quickly. The real estate landscape has never been more competitive or crowded, and the battle for sales is as fierce as ever. But amid all the change—and the noise—one thing's for certain: RE/MAX is in the game to win it. The global powerhouse is all-in on a vision to equip its 123,000 agents with the ability to do even more and de- liver the very best customer experience. RE/MAX is dou- bling down on its many competitive advantages—high agent productivity, high commission splits, premier brand awareness, an expansive worldwide presence, a one-of-a- kind entrepreneurial culture—to give agents even more: more technology, more marketing, more support, more opportunity. In short, the revolutionary brand continues to lead the way. Nobody in the world sells more real estate than RE/MAX in terms of residential transaction sides, ac- cording to the company. And RE/MAX leaders intend to keep it that way. "We're playing offense, not defense. And we're not done shaking up the industry," says CEO Adam Contos. "We're investing heavily in digital marketing and tech de- velopment to help the world's most productive agents grow their businesses even more. Our services and com- petitive advantages help them create an unmatched ex- The Evolution of the Original Disruptor A Culture of Productivity, a Bold Tech Strategy, and a Drive for New Ideas and Better Solutions Fuel a Bright Future at RE/MAX by Maria Patterson

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