RISMedia's Real Estate Magazine

AUG 2018

Real Estate magazine is the industry's leading source for real estate news and information since 1980. Published monthly by RISMedia, Real Estate magazine offers timely and relevant real estate news to the industry's top brokers and agents.

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RISMedia's REAL ESTATE August 2018 3 August 2018/Vol. 34, No. 8 • www.rismedia.com {Contents} ON THE COVER 30 Real Estate's Forever Brand Gaining New Insight Into Berkshire Hathaway HomeServices Berkshire Hathaway HomeServices President and CEO Gino Blefari recently hosted the brand's Top 50 brokerage leaders and their guests at the company's annual Berkshire Elite Circle conference, an exclusive leadership retreat held in June in Kona, Hawaii. Against a backdrop of sandy beaches and tropical clime, Blefari summarized his immense respect for network members and his vision around Berkshire Hathaway HomeServices' value proposition. "Forever—as I define it—means enduring through all times, and just as the waves have endlessly crashed against the shores of Kona, Berkshire Hathaway HomeServices will forever serve the lives, lifestyles and needs of our clients," he said. In this month's cover story, take a closer look at how Blefari and his team are fostering a "forever real estate brand." HIGHLIGHTS 26 Making Brokers the Center of the Universe Here, learn how MoxiWorks is setting itself apart from the competition through its focus on broker needs. 46 You Got Your MTV, Now Say 'I Want My BPP' Representing our industry's turn to speak, the Broker Public Portal (BPP) movement is about creators having control over their work. 98 Smart Homes: The Way of the Future, or a Risk to Homeowners? In this exclusive feature, we examine the true cost of smart home technology. FEATURES 28 Global Spotlight: Greece: A Life of Luxury 42 Driving Down Car Costs Just Got Easier for REALTORS® 45 Knipe Realty ERA Powered Wins Wit h a Servant's Heart 51 Power Broker Perspectives: Nancy Fennell, Matthew Watercutter, Ed Forman 61 How to Market Yourself Without Selling Yourself Short 64 Strategies: BackAgent; Buyside; Homes.com; HSA Home Warranty; Realtors Property Resource ® (RPR ® ) 83 Webinar Recap: The Power of Teams: What Makes Them Tick? 84 EveryONE Wins 88 Putting the Client First 100 RISMedia's Great Spaces 104 Ask the Experts: Preparing Buyers for Real Estate Success 46 42

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